The history and impact of the k way brand

Introduction

K-way is an iconic brand in the world of ready-to-wear, renowned for its waterproof garments and innovative designs. Founded in 1965 by Léon-Claude Duhamel, the brand has reinvented itself over the years to offer products adapted to modern needs. On the Germaine Collard website, we are proud to offer a selected range of men's clothing, women's clothing and women's bags from the k way brand. In this article, we'll explore the brand's history, its flagship products and why k-way is a must-have choice for lovers of practical, stylish fashion.

The history of k-way

The beginnings

The history of k way began in 1965 in Paris, when Léon-Claude Duhamel, inspired by a rainy day, had the idea of creating a lightweight, waterproof and easily transportable garment. Thus was born the first k way jacket, a windbreaker that folds into a small banana pocket. This revolutionary concept quickly won over the general public, and k way became synonymous with practicality and protection against the elements.

The evolution of the brand

Over the decades, k-way has evolved and adapted to new fashion trends while retaining its core values of functionality and simplicity. The brand has extended its product range to include men's and women's clothing, as well as women's bags, while incorporating innovative technologies and high-quality materials.

K-way's flagship products

men's clothing

K-way's men's clothing features functional design and modern styling. The collection includes a variety of jackets, coats and windbreakers designed to offer optimum protection against the elements while being lightweight and comfortable.

Waterproof jackets and coats

Men's waterproof jackets and coats are made from high-quality materials that guarantee effective protection against rain and wind. These pieces are also equipped with practical features such as adjustable hoods, zipped pockets and taped seams, ensuring maximum performance in all weather conditions. A k way jacket is a must-have for those looking to combine style with protection from the elements.

K-Way raincoats are available in a wide range of colors, just the thing to put a smile back on your face, even in inclement weather! You'll find K-Way models in different lengths, to choose according to your needs. The brand offers waterproof windbreakers and lightweight jackets, as well as warmer, full-coverage models such as down jackets. K-Way jackets are durable and high quality. Practical for hikers and sports enthusiasts, K-Way jackets are also ideal for those who want to enjoy the outdoors in wet weather without having to carry an umbrella. For both men and women, K-Way waterproof jackets come in handy. Goodbye to umbrellas that turn over in the slightest gust of wind. K-Way protects you and leaves your hands free for action.

Windbreakers

K-way men's windbreakers are particularly popular for their lightness and compactness. Available in a range of colors and styles, they can be easily folded and carried, making them an ideal choice for travel and outdoor activities. A k way men's windbreaker is perfect for any outdoor outing.

Women's clothing

The women's clothings from k way combine style, functionality and comfort. The collection offers jackets, coats and windbreakers designed to meet the needs of active, modern women.

Waterproof jackets and coats

Women's waterproof jackets and coats are available in elegant, feminine designs. Made from waterproof and breathable materials, these garments offer reliable protection from the elements while being comfortable to wear. Careful details, such as waist adjustments and refined finishes, add a touch of sophistication to each piece. The k way jacket is particularly appreciated for its ability to combine elegance and functionality.

Windbreakers

Women's windbreakers from k-way are designed to be both practical and stylish. Available in a variety of colors and patterns, they can be easily matched to any outfit. Their light weight and ease of transport make them a perfect choice for outdoor activities and daily commutes. A k way ladies' jacket is ideal for tackling the elements in style.

Women's bags

In addition to clothing, k way offers a range of women's bags that combine functionality and style. Designed to be weatherproof, these bags are ideal for everyday use and outdoor adventures.

Backpacks

Women's backpacks from k-way are made from durable, waterproof materials, guaranteeing optimum protection for your personal belongings. They also feature thoughtful compartments and adjustable shoulder straps for maximum comfort.

Sling bags

K-way shoulder bags offer a practical and stylish alternative to backpacks. Perfect for city outings or travel, these bags are designed to be lightweight, compact and easy to carry, while offering plenty of space for your essentials. These bags are the perfect complement to the k way ladies' range.

Why choose k-way?

A brand you can trust

K-way is a brand with a long history of quality and reliability. When you choose k-way products, you're opting for clothing and accessories with proven performance and durability. The brand is renowned for its constant innovation and commitment to customer satisfaction. A k way jacket is synonymous with quality and protection.

Innovation and technology

One of k-way's strong points is its commitment to innovation. The brand uses cutting-edge technologies and high-quality materials to create products that meet the needs of modern consumers. Whether through the use of waterproof and breathable fabrics or the integration of practical features, k way is constantly pushing the boundaries of functional fashion.

At K-Way, we understand that the weather can be unpredictable, and we're here to help you stay prepared, no matter what Mother Nature throws at you. Our new technical generation of windbreakers and down jackets are designed to protect you from rain, sun, wind or snow. Thanks to innovative materials and cutting-edge designs, our outerwear keeps you stylish and comfortable whatever the weather.

Style and versatility

K-way succeeds in combining style and functionality, offering products that are both fashionable and practical. The brand's sleek, modern designs suit a variety of personal styles, whether you're in the city or out in nature. k way clothing and bags are designed for versatility, making them suitable for a wide range of occasions and weather conditions.

Our range of styles caters for everyone, whether you're looking for a unisex option, a feminine fit or something for the kids. Say goodbye to umbrellas that turn over in the wind or get lost easily. Our K-Way jackets are practical and reliable, keeping you dry and warm all day long. Don't let the weather spoil your plans - trust K-Way to keep you covered with high-quality outerwear that doesn't compromise on style or functionality.

How to incorporate k-way products into your wardrobe

For men

The men's clothingfrom k way can be easily integrated into an everyday wardrobe. Pair a k-way waterproof jacket with jeans and sneakers for a casual, practical look. For colder days, opt for a k way jacket over a wool sweater and chino pants.

For women

The women's clothing from k-way are perfect for creating stylish, functional outfits. Wear a k-way windbreaker over a light dress for a spring day, or pair a waterproof jacket with leggings and boots for a chic autumn look. K-way bags can complement any outfit, adding a touch of style and practicality. A ladies' k way jacket will always add a touch of elegance and protection to your outfit.

Conclusion

K way is an iconic brand that has established itself in the ready-to-wear world thanks to its innovation, quality and inimitable style. On the Germaine Collard website and in our Germaine Collard stores, we are delighted to offer you a selection of men's clothing, women's clothing and women's bags from the k-way brand. Each product is designed to offer optimum performance and modern style, meeting the needs of today's consumers.

Wait no longer to discover our range of k way products and add a touch of functionality and sophistication to your wardrobe. With our free delivery and returns service, as well as exceptional customer service, we're committed to providing you with the best shopping experience possible. Explore our selection now and choose k-way for a look that combines elegance and practicality. A k way jacket, whether for a men's k way or ladies' k way, is always a smart choice for tackling the elements in style.